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The Magazine

Issue 9

Issue 9 E-magazine
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Blog

Where our team of guest writers discuss what they think about the current NGP US Issues.

Peter Duncan
Director of Business Development

Can digital pathology save drug development?

Peter Duncan of Definiens discusses the potential of digital pathology.
07 Jul 2010

Focus Areas

Cover Stories

The Only Way Is Up

Novartis has (almost) arrived at the top. The world’s fourth largest pharmaceutical company received Fortune’s accolade of The World’s Most...

The Pursuit of Productivity

Dr. Steven Paul, EVP for Science and Technology and President of Lilly Research Laboratories, reflects on the overall state of the industry....

Dedicated to Diabetes

Novo Nordisk is a world leader in diabetes care and insulin products. In addition, the Danish company has a leading position in areas such as...

Vendor Perspectives

Industry Analysts

  • Consumer Empowerment

    Jim Nail OF TNS Media Intelligence/Cymfony on how to embrace and use consumer empowerment in today’s social media.
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  • Call Planning That Delivers on Brand Strategy

    Using new information sources to determine prescriber value to a brand by Matthew Linkewich and Jay Margolis, IMS Health.
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  • Virtually Possible

    As global business expands multinationals need to be able to do business around the clock, spanning oceans and time zones. By Teliris
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  • Atomic Theory

    Unit 7’s Loreen Babcock explains the ‘Atomic Theory’ in Relationship Marketing Building - the mastery to connect, unite, react and interact with consumers.
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Executive Interviews

What to Look out for in Aseptic Design

NGP spoke with Susan Behrens, Senior Director, Sterile Supply Strategy at Merck, about the custom made vaccine manufacturing facility.
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Linking Training and Development to Performance

NGP spoke with Mike Capaldi, Associate Vice-President of Sales Training and Leadership Development for sanofi-aventis US, about how he drives his field force’s effectiveness.
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Successful Consumer Segmentation

Justin Edge, SVP at Knowledge Networks, on what best-in-class consumer segmentation looks like.
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Next Generation Healthcare Summit

Next Generation Healthcare Summit
25th - 27th October 2010

As healthcare costs continue to rise, health providers around the country feel a sharp sense of urgency in deploying information technology to lower costs, reduce medical errors, enhance outcomes, and spur efficiency in an industry known for legendary inefficiency.