Nearing the anniversary of Obama’s health reform bill, we take a look at the plays that got pharma into the end zone.
Phil Baumann outlines why the pharma industry needs to submerge itself into the binary world of social media.
As the social media revolution continues its surge of success in the realms of digital marketing and communications, Nick Pryke takes a look...

As healthcare costs continue to rise, health providers around the country feel a sharp sense of urgency in deploying information technology to lower costs, reduce medical errors, enhance outcomes, and spur efficiency in an industry known for legendary inefficiency.