Provide tools, not toys, to gain access to doctors and present your product message more effectively. By Ingenix
Melding science and
art to rapidly
connect brands with
audiences through
the power of
storytelling
As the industry continues to evolve, pharmaceutical companies are striving to differentiate themselves in a crowded market place. In an industry where competing products deliver the same desired results, advertising and customer service have become k
Glenn Raines, NBD Manager, MMS US Inc and Neil Jones PhD, Manager Branded Solutions, MMRI Ltd talk about the competitive advantage resulting from the ability to immediately access – through one portal - all aspects of publishing touching a specific t
Richard B. Vanderveer, Ph.D., Group Chief Executive Officer, GfK U.S. Healthcare Companies explains his Pharmaceutical Marketing 2.0 concept and his vision for the future of the pharma industry.